ADNOC amplifies loyalty program with new campaign

The retailer will reward customers with up to three times more points on every purchase made at every branded service station.

© ADNOC Distribution

ADNOC Distribution announced the launch of a new media and customer rewards campaign to highlight its loyalty program benefits.

The company's new initiative illustrates how it enables life's journeys and key moments, from fuel to vehicles to replenishing its customers’ needs for rest and refreshment. The campaign shows how the retailer enhances and energizes their lives through digitally enabled, seamless, innovative, and friendly services and a wide range of products.

ADNOC has clear ambitions to be the global mobility retailer of choice and enabler of sustainable mobility. This launch also announces a key amplification of the company's rewards program. The platform will now be rewarding customers with more points, more often for every journey they make to the brand’s service stations.

"Loyalty begets loyalty. With this campaign, we demonstrate the appreciation of our customers' trust in the quality of the goods and services we offer them. Since we launched our loyalty program, ADNOC Rewards, over 1.6 million members now enjoy exciting offers which we continually add to every month," said Bader Saeed Al Lamki, CEO of ADNOC Distribution.

ADNOC customers will earn up to three times more points on every purchase, redeemable through purchases made across the entire service station offering, including fuel purchases, Oasis stores, car washes, LPG refueling and vehicle inspection centers.