CITGO and P97 enter new cloud mobile pay relationship
P97 Networks will power CITGO mobile app, providing customers with new digital payment solutions at CITGO branded locations in the US.
CITGO Petroleum is entering into a new relationship with the cloud-based mobile commerce company P97 Networks to power the CITGO mobile app, providing customers with new digital solutions to buy food, fuel or other items at CITGO branded locations in the United States.
The app will integrate and support Connected Car and the CITGO shopper loyalty program with mobile commerce technology, according to a company’s press release.
“Rolling out mobile capabilities that will facilitate secure, contactless transactions for their shoppers will be a game changer for the CITGO retail network. Likewise, this partnership will strengthen P97’s offer in all the markets we serve,” said founder and CEO of P97, Donald Frieden.
“Because technology is so integrated into our everyday lives, consumers want it at the pump too,” said Kevin Kinney, General Manager of Brand Equity for CITGO, “so we expect this new mobile technology to help drive customers to our retail locations. Our partnership with P97 is just the beginning of other similar ventures.”
P97 Networks provides secure cloud-based mobile commerce and digital marketing solutions for the convenience retail and fuels marketing industries under the brand name PetroZone.
Headquartered in Houston, Texas, CITGO supplies a network of more than 4,500 locally owned and operated branded retail outlets, all located east of the Rocky Mountains. CITGO Petroleum Corporation is owned by CITGO Holding, Inc.
