Co-op appoints new Executive Innovation Chef to guide culinary direction
David Llewelyn will oversee product creation and innovation for the Co-op’s brands for its convenience and wholesale food businesses.
The Co-op has appointed an awarding winning chef to guide the culinary direction for its convenience and wholesale food businesses. David Llewelyn will be the new Executive Innovation Chef for the food retailer, overseeing product creation for the Co-op’s brands, including its GRO vegan and top-tier ranges.
David joins Breige Donaghy, Co-op Director of Delicious Food, development and innovation team to drive forward the future innovation platforms for brand proposition.
“An Innovation chef is an increasingly integral role within a food retailer, as the importance of providing customers with interesting and delicious products which also tick the sustainability, traceability and health boxes, grows,” says a company’s press release.
David has 15 years’ experience within the food industry, with his most recent in-house role being Executive Development and Innovation Chef at Greencore and winning accolades at the British Sandwich Designer of the Year awards and being named Free From Pasta Chef of the Year 2019.
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