Jacksons Food Stores revamps rewards program

The retailer has partnered with Bounteous x Accolite and PAR Retail to transform its Let's Go Rewards program.

© Jacksons Food Stores

Jacksons Food Stores has announced new advancements in its digital technology by revamping its Let's Go Rewards program.

The company has partnered with Bounteous x Accolite and PAR Retail to launch a brand-new customer experience platform, which includes next generation mobile apps and web integrations. Customers will experience a revamped rewards system, expanding the capabilities and incentives the retailer can offer to individual shoppers.

“Engaging our guests with a rewards program and digital experience that meets them where they are is crucial to maintaining our end of the relationship. It also happens to put us on the leading edge of industry technology,” said Cory Jackson, President of Jacksons Food Stores.

The PAR Retail-designed customer loyalty platform overhauls the chain’s Let’s Go Rewards program where purchases earn “stars” that customers can use to select available rewards. Guests can choose from a catalog of freebies that includes new healthy options, with every $1 purchase earns 10 stars.

The new apps and website integrate with existing digital platforms (including Instacart, P97 and LexisNexis) along with a new rewards integration from PAR Retail.

Jacksons Food Stores is a family-owned company that operates over 300 convenience stores in Idaho, Nevada, Oregon, Washington, Arizona, California, and Utah.