UK: Nisa showcases store revamp via its “Local” concept
Relaunched as a Nisa Local, a new location has been extended to offer more food to go products and a full chilled range of products.
A store located in South Ockenden, Essex, has been revamped into a Nisa Local unit after lying dormant for more than six months. Previously operated as a Best One, the location has been taken over by an independent retailer and extended to amp up its offer under the brand’s concept.
The site has been expanded from around 200 sq. ft. to 935 sq. ft. to add new offerings and categories for customers. A dedicated food to go offer has been added alongside new and additional chillers for a full chilled range.
"Previously the shop had not stocked any chilled range and no alcohol and that is something we have made the most of and which customers seem to really like. We’ve already changed the shop layout since we opened and moved the chilled to the front of the store. We found customers who used to shop here before we took over didn't realise there was a full new range available but now they see the chilled products as soon as they walk in," said Henry Sudhir, independent retailer and owner of the store.
The revamp included new flooring and ceilings as well as modern new lighting throughout. New labeling has been installed to reflect the change in brand with full internal signage. The shop has launched just before Christmas and now boasts a full convenience offer to customers.
