Blue Earth Resources enters branded jobber contract with BP Amoco
5-year agreement to supply BP Amoco branded fuel and merchant services to retailers seeking national brands.
Blue Earth Resources Inc., a U.S. fuel marketer, enters a branded jobber contract with BP Products North America Inc. (BP Amoco) to resell its fuel and deliver BP Amoco’s services to branded stations in the US.
Blue Earth will receive revenue from fuel sales, merchant services, and fuel transportation.
With more than 2.7 million consumer visits a day and 1 billion point of sales ads viewed per year, BP Amoco has invested millions of dollars into establishing a top-tier brand of fuel quality, reliability, and brand awareness.
At the recent BP Amoco Marketers Association (BPAMA) in San Antonio, BP stated they “aim to double earnings from global convenience and mobility businesses by 2030 – increasing from around $5 billion in 2019…During the same time, BP aims to increase customer touchpoints to 20 million in the same timeframe.”
“BP Amoco’s unsurpassed brand awareness and support features provide compelling reasons for operators to switch their brand and committed fuel supply to BP or Amoco,” commented Scott M. Boruff, Blue Earth CEO.
Blue Earth already has a number of locations in the sales pipeline that it expects to close quickly.
