Ireland: BWG Foods and Greenergy partner up to boost forecourt offer
Via its Inver and Amber brands, the fuel company will set up new convenience stores across their network with BWG Foods as its main supplier.
BWG Foods has announced a new partnership with Greenergy to offer their products through their new convenience stores. The Irish company will enhance its forecourt service for its Inver and Amber brands with the help of its new associate as the main supplier for the sites.
In an article published by the local news website Checkout, Greenergy explained that it will integrate stores for its current locations and will open up newer ones alongside its partner. BWG Foods will supply food and beverages with a variety of grocery categories such as chilled, impulse, foodservice and alcohol.
“As we continue to make investments to our forecourt network, combining BWG’s convenience offering with our retail brands ensures we are continuing to deliver quality products to our customers," said Chris O’Callaghan, Head of Greenergy in Ireland.
“Greenergy have very clear growth ambitions as evidenced by the continued investment across their expansive network, and we’re delighted to be partnering with them at this exciting time for their business. We’re now looking forward to working closely with all the team to position their forecourts as destinations of choice within their communities and amongst road users," commented John Moane, Chief Commercial Officer of BWG Foods.
The first site to be updated with the new offering will be the newly built Inver’s Macroom Junction service station. Plans of investment are already in motion, with key locations in mind for Ireland such as Mallow, Cork County and Slieverue, Kilkenny.
