Swiss Retail Conference

8810 Horgen, Switzerland

marketing-forum.ch

Last update: Jun 24, 2026

Retail Reset 2027 is an invitation to change perspectives: What does value mean today – for customers, companies and society?

The focus is on a changed concept of values ​​towards price- and meaning-oriented consumption, new expectations regarding convenience, food and everyday usability, and the transition from technological experiments to concrete implementation – especially in the field of AI.

Customers are rethinking prices, origin, and added value. Growth no longer comes solely from expansion, but from relevance, trust, and intelligent efficiency.

Retail Reset 2027 brings together decision-makers from the retail, convenience, food, and consumer goods industries to discuss how the retail sector can realign itself – balancing enjoyment and responsibility, cost-consciousness and quality, technology and humanity.

We look forward to a joint event in May 2027. More information to follow. 

Venue

Seminarhotel Bocken
Bockenweg 4
8810 Horgen
Switzerland