ENOC expands YES Rewards with Travel & Leisure benefits

New category offers members exclusive deals on flights, hotels, car rentals, and experiences through the YES app.

ENOC Group announced the launch of a new Travel & Leisure category within its YES Rewards programme, expanding benefits for over one million members. This addition transforms the YES app into a comprehensive platform for booking and earning rewards on travel and leisure services.

Members can now access curated offers from global and regional partners, including airlines, hotels, car rental providers, and experience operators. From luxury vacations to local attractions, bookings and reward redemptions are available directly through the app.

The expansion comes amid strong growth in tourism and business travel across the Middle East. According to the Arabian Travel Market Trends Report 2025, regional travellers rank among the most active globally, with extended international stays and demand for premium experiences. YES Rewards aims to meet this demand by offering convenience and value in one platform.

“Aligning with the nation’s Programme for Happiness and Wellbeing, ENOC Group empowers its community by enhancing quality of life and driving socio-economic development. Our new Travel & Leisure category in YES Rewards enables our loyal customers to access top-class travel amenities and unparalleled convenience,” said Hussain Sultan Lootah, Acting CEO of ENOC Group.

The YES app now provides seamless booking for flights, accommodations, and activities, while allowing members to earn and redeem points across all categories. This launch reinforces ENOC’s commitment to expanding its loyalty ecosystem and delivering added value to its growing member base.