IMO Car Wash celebrates 60th anniversary with new launches
The chain has partnered with Washtec to launch a new wash formula and sustainable solutions to improve car wash services across the globe.
British IMO Car Wash is celebrating its 60th anniversary this year and has announced a series of new launches to celebrate this milestone.
The company turned 60 on March 8th, and unveiled a wave of new innovations with the aim of delivering better performance, value, and quality for drivers everywhere. The company has partnered with Washtec to launch a new range of enhanced wash products and services with the aim of setting new standards in car care while remaining kinder to the environment.
Leading the innovation charge for 2025 is Graphene G60, a new wash formula that blends advanced carbon weave technology with a self-cleaning finish, currently trialed at select IMO sites.
The brand also revealed a brand-new fine-mist applicators and next-generation water nozzles designed to minimise water consumption. These solutions combine with the company’s continued investment in solar and wind power, as well as rainwater capture.
For six decades, IMO's washes have been trusted by millions across the globe. The company serves over 25 million customers a year across 720 locations in Europe and Australia.