TruAge’s technology named the de facto standard for digital age verification

The World Wide Web Consortium has incorporated TruAge’s underlying technology into its new Verifiable Credentials.

NACS’s age-verification system TruAge to purchase age-restricted products have been incorporated into the latest W3C Verified Credentials, Verifiable Credentials 2.0.

The World Wide Web Consortium (W3C) is an international council created in 1994 to create and publish web standards to ensure the growth and development of the web.

The new W3C Verified Credentials, which were ratified in late April by its governing body, are a comprehensive update to web standards and affirm that TruAge technology is the centralized standard for digital personhood, making TruAge the accepted standard for all applications that involve age verification.

“TruAge was developed to address strong consumer interest in using a trusted and reliable digital ID that combined consumer privacy and ease of use with the potential for mass retail integration—and it has delivered on that promise. It is very gratifying that W3C agrees with our vision and solution,” said Paul Ziv, TruAge’s vice president of technology and operations.

Verifiable credentials are increasingly important as communications and commerce continues to go digital, because they can contain all the same information as physical credentials, similar to driver’s licenses and other identification cards.