Wills Group announces executive leadership changes for Dash In

Julian B. Wills appointed President and COO; Lock Wills to remain Executive Chairman of the Board.

The Wills Group, a family-owned company with 300 retail locations, announced the appointment of Julian B. (Blackie) Wills as President and Chief Operating Officer.

Julian B. Wills appointed President and COO; Lock Wills to remain Executive Chairman of the Board.

The announcement comes as part of the company’s succession planning efforts, following its renewed focus over the last five years to expand its retail line of businesses, including Dash In, Splash In ECO Car Wash, and SMO Motor Fuels.

For the past four years, Blackie Wills has served as Executive Vice President, Convenience Retailing, leading the transformation of the company’s Dash In and Splash In ECO Car Wash retail operations across Delaware, Maryland, and Virginia. In addition, Blackie Wills led the company’s real estate portfolio and brand marketing activities.

This year the Wills Group also reached a milestone anniversary, celebrating its 95th year in business across the Mid-Atlantic.