Romania: 200 MyAuchan stores opened in Petrom stations
The two companies have a common budget of 50 million euros to bring MyAuchan stores to all 400 Petrom filing stations.
OMV Petrom and Auchan Retail Romania opened 200 MyAuchan stores in Petrom stations, half of the total number agreed by the two partners. As of 2021, the project has been accelerated, so that it can be completed one year earlier, in 2023. This year, about 80 more proximity stores will open.
The integration of MyAuchan stores is done simultaneously with the modernization of the look of Petrom filling stations, and the common budget of the two companies for this project amounts to 50 million euros.
"It is the first partnership of this kind in Romania, and I am glad that we started our journey with the partners from Auchan. Our customers appreciate both the diversified offer of products and the new, modern look of our locations. We will continue to improve the shopping experience in the Petrom network while we diversify the mobility offer,” said Radu Căprău, member of the OMV Petrom Directorate.
"Our joint project has advanced very well, thanks to the excellent collaboration of the teams involved from OMV Petrom, Auchan and from the filling stations, and today the Romanians from 130 localities can enjoy a new shopping experience, the products and advantages of MyAuchan, in the 200 modernized stations,” said Ionuț Ardeleanu, General Manager of Auchan Retail Romania.
In addition, over 110 stores include Costa Coffee dedicated areas, as part of a partnership that involves the integration of this concept at national level.
