USA: Gulf extends partnership with Boston Red Sox
This extension will mark the 15th season of the brands working together to enhance the fans experiences in and out of the stadium.
Gulf Oil has announced the signing of a multi-year partnership extension with the Boston Red Sox. This will mark the 15th season of the brands working together in new ways to deliver fans the best experience in and out of park.
As a part of the extension, the Gulf left-field sign at Fenway Park will be sticking around, and Gulf plans to begin offering Red Sox fans exclusive offers on fueling their way to games through the MLB Ballpark App’s Ballpark Bingo game.
“Gulf and the Red Sox both have rich history within the Boston area, and we are excited to continue our partnership and further support our local communities through newer initiatives like the Red Sox Foundation. From new destinations to tried and true favourites like Fenway Park, consumers can rely on Gulf to fuel their next great adventure,” said Sue Hayden, Gulf Chief Marketing Officer.
The Gulf mobile app can be used to pay at the pump or in-store directly from the convenience of your smartphone. With Gulf Pay, you can find nearby stations, access reliable directions and pricing, pay by phone, and receive exclusive digital offers on your favourite products.
The Ballpark Bingo game presented by Gulf Pay can be played by fans in park or from their own homes providing fans with the ability to engage on game day. Each Red Sox game will provide Ballpark Bingo players in the park with new prizes including Gulf Gift Cards, tickets to a future game at Fenway Park, and fuel offers.
“As we mark our 15th year of partnership with Gulf, we are pleased to announce an extension of our longstanding affiliation with this nationally recognized brand headquartered here in Massachusetts. Their commitment to our Club extends beyond the walls of Fenway Park with their support of the Red Sox Foundation’s RBI program, which provides free access to baseball and softball to youth in our city. We look forward to further strengthening our relationship through this renewal and expanding the impact we have throughout the community,” added Troup Parkinson, Executive Vice President of Red Sox.
