Denmark: Circle K customers can now pay for fuel with their number plate
Drivers using the brand’s Easy Fuel app in the country now have the option to link their debit or credit cards to their plates.
Circle K has unveiled a new addition to its Easy Fuel app for its customers in Denmark. Drivers can now pay for their fuel using the number plate of their vehicle, linking it to a debit or credit card. Upon arriving at the forecourt, the system analyzes the number on the plate and unlocks the pump at the site they park on.
"We try to make it as easy as possible to be a customer at Circle K. With Easy Fuel it has become a little easier. Customers just need to register in the app, then in the future, all they need to do is get of the car and immediately start refuelling. You do not need a card or cash," stated Sisse Follmann, responsible for the rollout of Easy Fuel in Denmark.
This technology comes after the company launched the Easy Fuel app in Sweden last year. The payment can be set to automatic or establish a customer approval through the software. Roughly half of Circle K’s stations in Denmark have integrated the platform into its services while the company seeks for a complete integration by the end of January.
“We are proud that in the future our customers can pay via the car's number plate when refuelling at Circle K. Everything can be done 100% automatically, as long as the app is installed and the phone is in the car or a customer's pocket. It makes life a little easier for our customers - and Circle K is the first in the world to offer this solution," added Follmann.