Greggs opens forecourt shop with Sainsbury’s
The retailers said they expected to open further such concession partnerships throughout the UK later this year.
Greggs and Sainsbury’s are teaming up to bring customers a new type of concession in Sainsbury’s petrol stations for the first time. The new Greggs shop opened in Sainsbury’s Biggleswade petrol station.
The retailers said they expected to open further such concession partnerships throughout the UK later this year.
“Our opening at Biggleswade will be our first with Sainsbury’s as we expand and diversify our retail estate as part of our ambitious property strategy,” said Tony Rowson, property director at Greggs.
The new store will enable drivers to choose from Greggs’ freshly prepared menu including the Sausage Roll, Steak Bake and vegan alternatives.
“We’ve launched this new concept as part of our ongoing plan to transform our takeaway food offer with top brands – bringing even more innovative and delicious food and drink to our customers,” said Rhian Bartlett, Food Commercial Director at Sainsbury’s.
