Ireland’s Maxol Group to invest 1.1 million euros as it adds five new stores by August

The Maxol Group, a family owned forecourt convenience retailer, said in a company statement issued in late May that it will invest 1.1 million euros in five stores to be completed by August.

“Each store will be remodeled to the newly designed format from Maxol and Mace and will feature a Moreish café/deli, Maxol’s own fresh food brand,” the company statement said adding that the number of Moreish cafes which will be completed will add up to 22.

“We are investing to improve our customers’ experience and since 2012, we have given 185 Maxol service stations a new look and makeover and constructed 21 new ones with more in the pipeline,” said Brian Donaldson, the group’s general manager.

“We are investing to improve our customers’ experience and since 2012, we have given 185 Maxol service stations a new look & makeover and constructed 21 new ones with more in the pipeline.  Today’s consumers have unprecedented choice and we are positioning Maxol to meet their needs through the provision of exceptional facilities, standards, customer service and value for money on our forecourts, in our stores and in our Moreish cafes.  By doing this we hope to continue our business growth and to develop long lasting relationships with our customers all across Ireland”. 

Maxol has been investing heavily in Ireland and the company now has a network of over 232 stations, 102 of which are company owned.