Kenya: Rubis Energy unveils its Enjoy convenience store brand
The fuel retailer has inaugurated the new stores to improve customer experience and offer a one-stop solution for shopping needs.
Rubis Energy has inaugurated its Enjoy convenience stores for fuel stations. The retailer seeks to offer its customers an improved experience as well as offering convenience solutions for those seeking more than fuel at selected forecourts.
The announcement was made official through the brand’s social media outlets, ensuring the Enjoy stores will offer a one-stop solution for client’s shopping needs. The company celebrated the opening in various locations and several of its authorities were present in different stations.
“To ensure that our customers have sustainable access to our products, we have revamped our stations to provide them with convenience, quality products and excellent services,” said Jean-Christian Bergeron, Managing Director of Rubis Energy East Africa, according to the local news site Business Daily Africa.
“At Enjoy, customers will now find a wide variety of high-quality products for quick purchase, saving them time and money,” added Bergeron during the launch event at the Rubis station located in Ojijo. Rubis made the announcement after opening several Brioche restaurants across its network to amp up its services last October.
The partnership allowed the retailer to offer French cuisine and bakery as part of its products offerings. With the opening of Enjoy, it aims to expand its services by offering convenience solutions for customers. With these openings and announcements, the brand aims to modernize its services after acquiring the KenolKobil and Gulf Energy stations back in 2019.