Liquid Barcodes appoints Bob Stein as Chairman

The strategic role will aim at driving customer loyalty for convenience retailers.

Liquid Barcodes, a leading loyalty marketing platform for convenience retailers, has announced the appointment of Bob Stein as Chairman. Stein joined the company’s Board in January 2018 and has already guided the firm’s launch in the US market.

The appointment is a major milestone for the global marketing technology company that remains the only loyalty technology platform developed by industry experts exclusively for the convenience retail market, according to the company.

Stein is an industry veteran that served as President and CEO of Kalibrate Technologies (formerly KSS Fuels) as well as Chairman, President and CEO of Dairy Mart Convenience Stores.

“I am extremely impressed with the innovative way that the Liquid Barcodes platform drives customer loyalty using the power of gamification across the entire customer connection cycle,” said Stein.

Headquartered in Norway, Liquid Barcodes is used by convenience retailers to connect with their customers using the latest techniques and technology.