Spain: Samsung Pay now includes Cepsa loyalty cards
More than two million customers will benefit from the Porque TU Vuelves program through Samsung's mobile payment service.
Customers of the Cepsa Porque TU Vuelves loyalty program will be able to accumulate points and consult their transactions through Samsung Pay, both companies have confirmed. The agreement is part of the energy company's digitization strategy and will see Cepsa transfer all the benefits of its loyalty program, which has more than two million customers, to Samsung's mobile payment service.
"The agreement with Samsung brings us even closer to customers and offers Porque Tu Vuelves cardholders even greater convenience. It is also part of our loyalty strategy to offer better advantages and opportunities to our customers,” says Santiago Ruiz, Director of Cepsa's Service Station Network.
Adding Cepsa's loyalty program to Samsung Pay is a further step forward in the collaboration between the two companies. In May 2017, Samsung and Cepsa organized Petrol Day, a day of special offers where Samsung Pay users could get direct discounts by using their smartphones to pay for their fuel at Cepsa service stations.
Cepsa is Spain’s second largest fuel retailer with over 1,500 service stations.
