Stripes, Laredo Taco unveil new c-store concept
Stripes Convenience Stores and Laredo Taco Company have unveiled a redefined customer experience with the opening of its next-generation stores across Texas and Louisiana.
The first next-generation Stripes stores opened in October 2016 in Texas, offering a more spacious convenience-store and dining experience. The new store design showcases Laredo Taco Company’s fresh, authentic food offering as a restaurant destination, with both indoor and outdoor restaurant seating.
“When we first envisioned our new store design, we knew based on customer feedback that it was very important that our “Made Right Here” approach came through loud and clear. As a result, the next-generation design brings the tortilla-making experience front and center,” explained Eduardo Pereda, vice president of marketing, convenience brands at Sunoco.
Stripes Convenience Stores, owned by Sunoco, operate more than 700 convenience stores in Texas, New Mexico, Oklahoma and Louisiana. Restaurant service is available in over 450 of its stores, primarily under the proprietary Laredo Taco Company brand.