TravelCenters of America launches first TA Express units
Convenience and fuel retailer opens four units under its new, smaller format.
TravelCenters of America LLC, operator of TA and Petro Stopping Centers brands, has announced the opening of the first four travel centres under its new TA Express brand.
TA Express travel centres will offer a majority of the fuel, merchandise, food and other services that professional drivers familiar with the TA and Petro brands. Professional drivers are able to earn and redeem UltraONE loyalty points at TA Express sites. For motorists, TA Express will provide branded gasoline options, national food offerings, convenience items and clean restrooms, according to the company.
“We’ve listened to our customers and have adapted our facilities to meet their needs, including their need to have our locations in some areas where you just cannot put a large format TA or Petro travel centre,” said Barry Richards, President and Chief Operating Officer of TravelCenters.
TravelCenters will soon develop the TA Express network across the nation’s interstates and other heavily traveled highways. Franchising TA Express units will be one avenue of growth.