Asda launches UK’s largest self-driving grocery home delivery trial
The year-long trial covers a catchment area of 72,000 households in London, making it the largest trial in the UK.
Asda customers can now have their shopping delivered by a Wayve self-driving vehicle in the UK’s largest autonomous grocery home shopping delivery trial.
In partnership with Wayve, the year-long trial will give the supermarket the ability to autonomously deliver groceries to a catchment area of over 170,000 residents across 72,000 households in London.
The Wayve self-driving vehicles will join Asda’s existing online delivery operation at the Park Royal superstore in West London and have the capability to drive themselves to customers’ homes.
Asda Park Royal customers can place their next-day delivery orders online as usual, choosing from the full range of online products and selecting a delivery slot that suits them, the only difference is they could be randomly selected to have their order delivered in a self-driving vehicle.
During the 12-month trial, both an Asda colleague and supervising Wayve safety driver will be in the vehicle when making deliveries.
Asda is the UK’s second largest online supermarket, with over 20% of the market and delivers more than 800k orders every week.
The system is designed to constantly monitor the road, identifying potential hazards and making the safest decisions possible.
