Instacart acquires Caper AI to boost retailer enablement platform
Instacart aims to help retailers unify the in-store and online shopping experience for customers.
Instacart announced the acquisition of Caper AI, a leading AI-powered shopping cart and checkout technology platform.
This acquisition expands Instacart’s retailer enablement platform, which currently spans the Instacart marketplace, robust enterprise services that power the ecommerce solutions for many top grocers, fulfillment technology to support delivery and pickup capabilities, last-mile delivery, and much more.
With this acquisition, Instacart aims to help retailers unify the in-store and online shopping experience for customers, supporting their businesses no matter how customers choose to shop.
Caper is reimagining the in-store shopping journey by developing cutting-edge AI-powered shopping carts and automated checkout counters that bring together online and offline shopping to create a completely new in-store shopping experience for customers.
“Over the years, Instacart has continued to expand its retailer enablement services, helping brick-and-mortar grocers across North America move their businesses online, grow and meet the evolving needs of their customers. As we look ahead, we’re focused on creating even more ways for retailers to develop unified commerce offerings that help address consumer needs across both online and in-store shopping,” said Fidji Simo, Instacart’s CEO.
Instacart’s enterprise technology today powers the comprehensive ecommerce platforms for local, regional and national grocers across North America, including ALDI, Costco Canada, Heinen’s, Kroger, Publix, Sprouts, The Fresh Market, Walmart Canada and Wegmans.
