Ireland: Circle K to give €500,000 in offers to celebrate rebrading
Global fuel and convenience retailer Circle K has launched a €500,000 programme of special offers for its forecourt customers in Ireland to celebrate the rebranding from Topaz to Circle K.
Over the next 12 months in Ireland, Circle K will offer fuel vouchers, free car washes and food and coffee gifts at its stores. The offering will follow the brand cross from Topaz Energy to the global brand.
The announcement coincided with the unveiling of one of the first Topaz sites to be fully rebranded as Circle K, reports The Irish Times.
With 2,300 employees, its retail network is made up of over 420 stations across the island of Ireland. Of these stations, over 160 are owned by Circle K and over 260 are owned by independent retail partners.
In April, Circle K announced a €35 million investment in new state of the art service stations and a further €20 million to be invested in the rebranding process.
